ICA Växa
ICA Växa
Food innovation for ICA’s private label is carried out in collaboration with our assortment and purchasing organization, as well as with stores, suppliers and entrepreneurs in food and packaging innovation. We are constantly looking for new innovations, products and ingredients that can make a difference for our customers and our planet.

Innovation and concept development

Food innovation for ICA’s private label is carried out in collaboration with our assortment and purchasing organization, as well as with stores, suppliers and entrepreneurs in food and packaging innovation. We are constantly looking for new innovations, products and ingredients that can make a difference for our customers and our planet.

ICA's private label products are always developed with the aim of providing the best possible care for people, animals, and the environment. Basically, always high quality, good taste, and a good price.

Cases (in Swedish)

• Mycorena
• Sunwic
• ICA Svenskt växtbaserat
• ICA Bra snack


Do you have a sustainable and/or healthy product innovation where you think ICA could be a potential partner? Don't hesitate, get in touch with us ›

We are using cookies

ICA Gruppen uses cookies to make the website work. They are also used to improve your experience and follow up on how the website is used. More about cookies at ICA Gruppen.

Anpassa kakor

Select cookies

ICA Gruppen uses cookies to make the website work. They are also used to improve your experience and follow up on how the website is used. More about cookies at ICA Gruppen.

You cannot turn off these cookies. They are needed for the website to work.

These will help us to give you a better experience on the site. These are cookies that can be placed by us or a third-party provider that has functions that we use on our website.